Tim O' Sullivan argues that all media texts tell us some kind of story. Through careful mediation, media texts offer a way of telling stories about ourselves - not usually our own personal stories, but the story of us as a culture or set of cultures.
Narrative theory sets out to show that what we experience when we 'read' a story is to understand a particular set of constructions, or conventions, and that is important to be aware of how these constructions are put together.
Communication Flow
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